Joe Dallacqua Portfolio Project

Alex Reynolds

Alex Reynolds is a seasoned design executive working for a prominent technology company. With years of experience in the design industry, Alex has a deep understanding of the strategic value and impact that design can have on a business. As the company continues to grow, Alex has been tasked with hiring a Head of Design to lead and elevate the design team. Alex is looking for a candidate who not only possesses exceptional design skills but also demonstrates strong leadership qualities and the ability to align design initiatives with the company's overall business objectives.

• Age: 45
• Gender: Non-binary
• Location: Urban metropolitan area
• Education: Bachelor's degree in Design, MBA
• Experience: 15+ years in the design industry, with 5+ in leadership

1. Hire a talented and visionary Head of Design who can elevate the design team's capabilities and contribute to the company's success.
2. Ensure that design initiatives are aligned with the company's business goals, customer needs, and industry trends.
3. Foster a culture of innovation, collaboration, and excellence within the design team.
4. Enhance the company's brand and user experience through strategic design thinking and user-centered design practices.
5. Build strong cross-functional relationships and collaborations between design, product, engineering, and other departments.

1. Difficulty finding a candidate who possesses a strong balance of design expertise, leadership skills, and business acumen.
2. Limited visibility into a candidate's ability to effectively lead and inspire a design team, manage resources, and deliver high-quality design solutions within deadlines.
3. Overwhelmed in assessing and comparing a large pool of applicants, their portfolios, and resumes.
4. Balancing the need for a candidate with industry-specific experience and a fresh perspective to drive innovation.

Mateo Pérez

Mateo Pérez is a 23-year-old design college graduate who is passionate about creating visually appealing and impactful designs. He recently completed his bachelor's degree in Graphic Design and is eager to launch her career in the design industry. Emily has a diverse portfolio showcasing her skills in branding, illustration, and user interface design. He is now looking for inspiration and guidance on how to create an engaging portfolio website that will help him stand out to potential employers or clients.

• Age: 23
• Gender: Male
• Location: Urban area
• Education: Bachelor's degree in Graphic Design
• Experience: Recently Graduated with limited professional experience

1. Create a visually striking and well-organized portfolio website that reflects his unique design style and showcases his skills effectively.
2. Find inspiration and ideas for creative approaches to presenting his work, such as innovative layouts, interactive elements, or unique navigation methods.
3. Establish a professional online presence that highlights his passion, creativity, and potential as a design professional.

1. Difficulty in differentiating himself from other design graduates and making his portfolio stand out.
2. Limited knowledge of web development and coding, making it challenging to create a visually impressive and user-friendly website.
3. Uncertainty about how to effectively convey his design process, problem-solving skills, and design thinking in the portfolio.

Sarah Thompson

Sarah Thompson is an experienced UX job recruiter working for a leading recruitment agency. She has been in the industry for over a decade and has a deep understanding of the UX field, its trends, and the skills required for various UX roles. Sarah is responsible for sourcing, screening, and placing talented UX professionals in reputable companies across different industries.

• Age: 38
• Gender: Female
• Location: Urban area
• Education: Bachelor's degree in Human-Computer Interaction
• Experience: 10+ years in UX recruitment

1. Identify and attract highly skilled UX professionals who meet the specific needs and requirements of client companies.
2. Build long-term relationships with both candidates and clients to establish a reliable network of connections within the UX industry.
3. Stay updated on emerging UX trends, tools, and technologies to effectively match candidates with relevant job opportunities.
4. Streamline the recruitment process by leveraging technology and tools to enhance efficiency and effectiveness.
5. Provide a seamless and positive experience for both candidates and clients throughout the recruitment process.

1. Difficulty assessing candidates' practical UX skills solely based on their resumes or portfolios.
2. Limited access to UX candidates who are actively seeking new job opportunities.
3. High competition from other recruiters and companies for top-tier UX talent.
4. Time-consuming screening and interviewing processes, leading to delays in candidate placement.
5. Limited visibility into a candidate's cultural fit within an organization.